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Over 40 years ago, Paul Burchell embarked on a journey that would lead to the establishment of one of Australia’s pioneering carpet cleaning companies. After working in a prominent accounting firm in Sydney, Paul’s entrepreneurial spirit ignited and he ventured into the hotel cleaning business. Eventually, his family relocated to Newcastle where Paul seized the opportunity to establish one of Australia’s first carpet steam cleaning companies, aptly named Monster Magic.

In 1983, Paul made the decision to sell Monster Magic and set up a new venture called Electrodry. Driven by the desire to provide a superior carpet cleaning experience that left no wet carpets behind, Paul collaborated with chemists in the United States to develop a revolutionary dry cleaning process. This innovative approach became Electrodry’s unique selling proposition, setting them apart from their competitors in the industry.

The Burchell family has established themselves as pioneers in the cleaning industry, consistently pushing the boundaries of innovation and excellence. Over the years, they have developed a comprehensive range of services that cater to various cleaning needs, including air conditioner, mattress, upholstery, mould, leather, and tile and grout cleaning. Their commitment to providing exceptional service is reflected in their emergency carpet restoration service and their 14-day satisfaction guarantee. Electrodry takes great pride in their role as an industry leader, constantly seeking out new technologies and techniques to deliver the highest quality cleaning services to their customers. With their unwavering dedication to excellence, Electrodry continues to set the standard for professional cleaning services.